Nokia introduced the Nokia X family of Smartphones at MWC this year. This family of three Smartphones with a starting price of approximately $ 100 is targeted at emerging markets where Smartphone penetration has been on a rise. Asia, Latin America, Eastern Europe, Middle East and Africa have shown a growth rate of 20% and above in terms of Smartphone shipments. Nokia is seeing great traction with the devices with reports stating that the phone was sold out in China within 4 minutes. We have been working very closely with Nokia for better monetisation solutions for mobile developers and enabling them to energize their innovation efforts.
An important aspect of the devices from a developer’s perspective is that the Platform runs on Android (AOSP 4.1.2). This not only simplifies a developer’s efforts but also opens up additional user base. Nokia has provided some great tutorials on how to get started. The main modification required is using Here Maps, Nokia Push Platform and Nokia’s In App Payments in place of Google Maps, Google Cloud Messaging (& C2DM) and Google’s In App Payments respectively.
If you are using our Exchange to monetize your Android App you have very little to change to enable the same Premium RTB Ads for Nokia X. Both our Android SDK and the AppWrapper are compatible with the Nokia X Platform. Let’s look at the changes you need to make –
For the Android SDK – If you are using the Vserv Android SDK you just need to remove a line to code to get started. You need to modify the AndroidManifest.xml file in the AndroidV2SDKLibrary and remove the following line in the <application> section.
For AppWrapper – If you are using Premium RTB launch & exit ads all you need to do is uncheck the “Include Google Play Services” option.
With these basic changes you are ready to monetise your Nokia X apps using our Exchange.
That’s not all! We are also delighted to announce our Nokia X DVLUP Challenge for Indian Developers. All you need to do is create a new app or game for Nokia X, use the Vserv AppWrapper for in-app advertising and win 250 XPs for each app submitted. Here are a few details on the offer –
1. We will double the revenue of every new developer only for the month with highest revenue in March, April and May 2014.
2. We have a budget of $100,000 for doubling the revenues of the developers.
3. Cap per developer is $1000, where if the developer makes $500 , we payout a max of $1000 (Additional revenue up and above $500 will be paid out but not doubled.) This also subjects to the fact that the overall payout amount will not exceed $100,000.
Update: Nokia now accepts apps which use Google Play Services this the above mentioned changes are not mandatory.