A delicious looking cupcake with a sneak preview of the new Vserv logo awaited us as we reached our desks . A few hours later, our co-founders, Dippak Khurana, and Ashay Padwal unveiled the new Vserv logo and brand identity amidst excited Vserv team members at our HQ office in Mumbai, India.

They explained in great detail, what the brand refresh and repositioning means for us at Vserv, and for our customers and partners. Dippak and Ashay took us through our new positioning, our sharpened product focus and answered some pertinent questions around the brand refresh and repositioning.

A cake with the new Vserv logo marked the beginning of celebrating a refreshed Vserv and its transformational journey. Read more about our new brand identity and positioning here

Cupcakes with new Vserv logo

A delicious start to what looked like an exciting day ahead

Vserv hits Refresh

Dippak and Ashay started off by explaining why we are refreshing our brand identity

Unveiling the new Vserv logo

Unveiling the new Vserv logo

Dippak talks about how the new Vserv would drive Smart Data led results for Marketers, Telcos, App Developers and Data Partners

Dippak talks about how the new Vserv would drive Smart Data led results for Marketers, Telcos, App Developers and Data Partners

Team Vserv listening intently as Dippak and Ashay take us through our new brand identity

Team Vserv listening intently as Dippak and Ashay take us through our new brand identity

Vserv's brand positioning

Dippak explaining Vserv’s new positioning: Vserv connects the emerging billion mobile internet users with smart data driven engaging experiences; empowering marketers, app developers, telecom operators & data providers to derive sharper results.

Dippak talking about the five values that define Vserv

Dippak and Ashay talking about the five values, that define Vserv: Passionate, Innovative, Agile, Trustworthy and Ethical

Ashay explaining what the new repositioning means for Team Vserv

Ashay explaining to one of our team members about what the new repositioning means for our customers and partners

Vserv cake

Celebrating the new Vserv

Dippak and Ashay all smiles as they get ready to cut the cake

Dippak and Ashay are all smiles as they are about to cut the cake

Dippak and Ashay cutting the cake

Let the celebrations begin!

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