India was quick to adopt smartphones. Naturally, the love for apps followed shortly and today India is one of the biggest markets for apps globally. However, just as many global apps are making a mark in India, apps created in India are enjoying increasing popularity outside of India.
Today more people from outside of India are downloading apps across genres such as entertainment and games, because these apps are providing them access to India-specific content, a taste of the Indian social culture/economy from any part of the world.
This infographic explains the trend in detail: