Deterministic data to drive sharper people-based marketing
Vserv Authentic Data = Sharper people-based marketing
Vserv’s data management platform (DMP) combines both offline and online attributes with precision to create more than 428 million authentic user profiles, 70+ attributes and 40 user personas. Leverage Vserv Authentic Data across more than 30 industry segments such as retail, FMCG, e-commerce, travel and BFSI to make your mobile marketing more efficient.
Customer segments created by Vserv Authentic Data
SME decision- markers
Movie ticket buyers
Online food buyers
Online cab users
The above list is not a comprehensive one. We have customer segments for 30+ industry verticals. Within each primary segment we have several sub-segments.